In the ever-evolving world of SEO, structured data has become crucial for websites to improve their online visibility and search engine rankings. For WordPress users, the SNIP plugin has been a go-to solution for seamlessly adding structured data to their posts, pages and products. And now there’s an exciting new development that takes this functionality […]
From time to time, customers ask me how to correctly create Structured Data for the Event Manager Plugin that is freely available on WordPress.org. In this post I’m going over all the properties that you’ll need.
This is some great news, not only for me, but for everyone out there who regularly used the Structured Data Test Tool: Google announced last week that it will no longer deprecate the Structured Data Test Tool!
Article Schema Adding the appropriate metadata to your posts allows search engines to understand your content better. SNIP fully supports the article type schema, and it can be added to all of your posts automatically. By adding the Article Schema to your post, you increase the likelihood of it appearing as a rich card in […]
As stated on SearchEngineRoundtable, Google has updated its Guidelines for multiple Structured Data by showing clearer examples of what is possible.
In SNIP there is a very easy way to work with product variations from WooCommerce. Here is how it’s done in a few simple steps:
Sometimes you want to display multiple Schemas on one page and therefore need the same schema over and over again. Let’s take a look how you can build complex Structured Data using SNIP.
Another question that I get asked frequently is how one can fix Structured Data Errors in WordPress. And in this blog post I want to give some tips how it’s actually done.
It seems that Structured Data and all that kind of things that come along with it get more and more traction these days. So it’s time for me to write something that shows you how you can add structured data markup to your WordPress site. Let’s begin!
Lots of customers didn’t recognize that they have Structured Data on their site. But when they install SNIP, the Structured Data WordPress Plugin, they check their sites using Googles Structured Data Test Tool and they suddenly recognize that there are other schemas, maybe duplicate ones, that they now want to remove. Here is how you […]
You maybe heard the term Structured Data already, right? It’s part of technical SEO (as you will learn below) and therefore important for every website that thrives for higher rankings and/or for better search results that perform. So now you’re curious which one is the best Structured Data plugin for WordPress, right? It’s SNIP, the […]
Since version 2.13.0, SNIP can import and export Global Snippets. Here I want to show you how this works.
It’s time for another great blog post. In this one I want to give you an extensive insight into SNIP, my WordPress Plugin for Structured Data. It should give you a great overview in which situations it can help you. Have fun! 😉
Yoast SEO has started to integrate Structured Data in version 11.0. However it’s still not possible to create your own schemas without the knowledge of the programming language PHP. If you want to totally remove Structured Data generated by the plugin, follow the instructions below. In the end I also clarify how it’s possible to […]
Of course you can exclude Structured Data on certain posts (pages and custom post types), too. It’s super easy (see down below). However I would not recommend to use this functionality very often as it messes up your ruleset-metabox and therefore it quickly gets very complicated.
The WP Job Manager Plugin creates Structured Data out of the box. However, as almost always, these are not complete. Googles Structured Data Test Tool complains about missing recommended fields: addressLocality addressRegion streetAddress postalCode baseSalary And maybe more. This post describes how you can build your own using SNIP, the Structured Data Plugin for WordPress.
A customer asked how he can use stamped.io review ratings for an AggregateRating for his WooCommerce products. Here is how it works: As far as I know you need to use stamped.io’s WordPress Plugin. It fetches all the ratings from their API and buffers it into the WordPress post meta database table. SNIP can access […]
Google shows Social Profile links on the Knowledge Panel. How can I add those links to my panel, too?
It seem that currently no single week passes by where Google does not change something on the Structured Data algorithm. More and more users a writing to me because they get errors and/or warnings on the Structured Data Test Tool or in the Search Console. This blogpost exists to clarify the difference of both.
This course was designed to help you better understand what structured data is, how it works, and what you can do with it. The course is completely free of charge and you can view it immediately (see below) without registration. I hope you enjoy it!
Last month SearchEngineJournal wrote about the fact that structured data can improve targeting. And the coolest thing is that Google confirmed it.
You’re definitely looking onto the right plugin. It allows you to add so called “global snippets”. That means that you can add snippets for specific posts, post types, categories or whatever you need and add them dynamically depending on your rules.
The plugin cannot modify any snippets created by WooCommerce. However you can completely deactivate the generation of snippets created from it. Then you can re-create the products snippet on your own. In version 2.2 the plugin has almost full WooCommerce support. So it might be that you get in trouble by creating snippets for variable […]
Version 2.26. has finally arrived and it can now read data from blocks, too! That’s awesome because many of us do no longer need to add data manually! Wohoo! 😉
The Events Calendar Plugin is a very popular plugin when it comes to create event pages on your WordPress site. It also outputs schema.org data on the frontend (that is not visible to the end user). However in the past the developers did not update their code according to the search engines needs.
Schema.org, the structured data markup vocabulary, is a valuable tool for websites to communicate effectively with search engines and other tools. It helps provide context about the content on your site, making it easier for search engines to understand and display relevant information to users. A common question is whether the order in which properties […]
Hello fellow SNIP users! It’s me again, and I’m back with another exciting development in our journey to make SNIP better than ever. You might remember me mentioning our collaboration with Cloudflare in our previous posts, and today I want to dive a little deeper into the magic behind the scenes.
Hey fantastic SNIP users! I hope you’re ready for some great news, because I’m here to deliver just that. Remember the growing pains and sluggishness I talked about in our last blog post? Well, guess what? I’ve been working hard, tackling those issues head on, and now I’m thrilled to announce that I’ve made significant […]
Hello fantastic SNIP users! I’ve got some exciting news to share with you today. As you may have noticed, my beloved WordPress plugin, SNIP, which generates structured data for SEO, has been going through some growing pains lately. And to be honest, I never expected to have so many amazing customers like you, which has […]
Today I was asked by a customer if it’s possible to use schema generated by SNIP on static sites generators like Gatsby. The short answer to this is: not out of the box but in this article, I would like to give a few tips and assistance on how it can work after all.
Last week I already updated the plugin to version 2.25. Here is what is new.
About two years ago I read the book “The Way to be a Successful Entrepreneur“. It’s a powerful book that I can recommend to anyone. Even if you don’t necessarily want to become an entrepreneur, you can learn a lot from it. Unfortunately it’s in German language only. Anyway, what I really liked was the […]
It almost bothers me a bit that the wheels are turning a bit slower for me at the moment. I have to keep my one-year-old son busy half the day, so I can only work actively for the other half of the day. On the other hand, I also have a lot of fun spending […]
Through my super agency sale, my plugin skyrocketed to #1 in the weekly charts at CodeCanyon/Envato. The traffic increased sevenfold in that time. However, I didn’t have more sales as a result. What happened?
Sticking to the motto “Document, don’t create“, as I learned from Russell Brunson’s book Traffic Secrets, today I want to report what happened last week.
Some people have asked me how the ratings from Judge.me can be included into SNIP. Here is how it works.
I have often wondered whether a subscription model could be an option for me. I was always skeptical because I’m not really a fan of subscription models myself. But as a developer, I also see that especially for products that don’t sell that often, there can be an advantage. An analysis.
I’m super happy to announce that I was able to finally merge my Setup Wizard into the plugin! Yeah! The new version will arrive during the next days. Learn more about it in this blog post.
It’s time to take another look at the current state of my setup wizard. Prototype 3.0.
This blog post is once again about bad reviews. Just a few days before I got a really awesome feedback from a customer. In it he wrote that he would never install a plugin with only 4 stars. But that is exactly what is currently the case with my plugin on WordPress.org. What can I […]
To deal with Google advertising for my WordPress plugin after all made me think over the weekend. As a reminder, I had planned to do this already, but I didn’t do it because my mastermind buddy stopped me. My target group was not well enough defined (which I had made up for in the above […]
Just today I’m at a point again where I’m thinking to myself, “Why are you doing this?”. The reason is the next negative review of my free plugin on WordPress.org. But read on…
My good friend Brett (who also is a super nice customer of mine) asked what the “Unnamed item” on Googles Rich Results Test Tool means. The reason for the question was a warning from a SEMRush tool that told him the following: “A value for the itemListElement field is required“.
Today I want to show you how the current setup wizard looks like. There’s a little video showing it in action.
Hóla! <- That’s Spanish. Would you have known? Languages is one of the things that has been on my mind since last week. And the new setup wizard. I already launched part of it (the Global Snippets Setup Wizard) but SNIP is supposed to be even easier. Here’s what’s going on with this.
This post is the second one this week. And already the sixth in the series “Plugin Journey”. In this post I would like to write something about Google advertising. Or rather, how not to do it. Because I decided not to buy paid advertising from Google for now.
Wohoo! Another week has begun and this is my sixth blog post about my plugin journey to share with you. As a reminder, I started this because I have a personal goal (to get more traffic for my WordPress plugin in six months) and because I read the book Traffic Secrets by Russel Brunson who […]
This is the third part in my series “Plugin Journey“. This blogpost is about coding. More specifically, about coding a feature to make my plugin easier to use. To make it easier to use even for the not so savvy user.
